My Story My Background

]About Roberta Resta

With over 30 years of experience in the luxury fashion industry, I bring a wealth of creative insight, global perspective, and a vast international network. As a Creative Fashion Director and Art Director, my work spans editorial styling, brand storytelling, and strategic visual direction — with a deep understanding of the luxury magazine sector.

My journey began with a Barbie doll as my first model — a childhood dream that evolved into a lifelong passion. At 18, while studying Marketing and Business Administration at La Sapienza University of Rome, I began working in the Costume Department of the American TV series Embassy. This led to collaborations on several U.S. productions, including the cult film The Adventures of Baron Munchausen, where I worked alongside Oscar-nominated costume designer Gabriella Pescucci.

In 1991, I moved to Miami to open Fashion Corner Concept Store with Staff International, introducing avant-garde European designers like Martin Margiela, Vivienne Westwood Red Label, and Oliver by Valentino to the American market.

For 17 years, I served as Creative Fashion Director at HIA Magazine, the leading luxury Pan-Arab publication for women. There, I helped shape the Gulf’s fashion landscape, producing iconic fashion, beauty, and jewellery editorials in collaboration with the world’s top luxury brands.

In 2020, I co-founded Luxury Endless, a digital magazine that blends the immersive elegance of a coffee table book with dynamic online content. Officially launched in October 2024, the site has gained remarkable traction — reaching over 10 million accounts and 150,000 visitors in its first month.

My creative approach is rooted in historical references, iconic figures, and street style analysis, supported by daily data insights I personally gather through Luxury Endless. I believe fashion is not only aspirational — it can be sustainable, meaningful, and deeply personal.

A great job starts from a research

Iconic references

Detail Story Board

Selecting items

Editing the job

Creative Consultant

As a fashion director, I specialize in brand development and creative consulting for diverse clients.

Expertise in fashion and jewellery brands consulting.

Experience

Luxury Endless Magazine

April 2020 - Present

Luxury Endless Magazine
Luxury Endless explores the world of luxury through a 360-degree lens — spanning fashion, jewellery, beauty, celebrity culture, travel, and interior design.

The website was created with an innovative concept: a digital experience that mirrors the elegance and depth of a coffee table book — immersive, curated, and visually rich.

We collaborate with luxury brands to enhance their creative vision and amplify their market presence, blending editorial storytelling with strategic insight.

Creative Fashion Director & Stylist

HIA Magazine

June 2006 - March 2023

Art Direction & Styling for HIA Magazine
Led the creative vision for some of HIA Magazine’s most iconic fashion, beauty, and jewellery editorials, collaborating closely with the world’s leading luxury brands to craft visually compelling and culturally resonant stories.

Oversaw art direction, styling, and the editing of trend pages, shaping the magazine’s aesthetic and curating seasonal narratives that reflect both timeless elegance and contemporary allure.

Editor in Chief and Founder

Make the Magic Happen